If your software stores user data, DPDPA already applies to you.

Your startup is adding users every week. Great news! But every new user means more phone numbers, emails, and account details stored in your system. Many startups in India collect all this data — and then forget about it. Support chat logs, test databases, old resumes — all sitting there. The new DPDPA law says you must protect every single piece of this. If you don't, you can face heavy fines.
Say your startup has a billing tool. It stores customer PAN numbers and phone numbers. Your support team chats with users on WhatsApp. Your developers use a test database with real user names. All of this is covered under DPDPA. You must know where every piece of information is stored. You must delete old data you no longer need. You must get clear permission before collecting anything. Growing fast does not give you a pass on this law.
List every place your app stores user phone numbers or emails.
Delete old test databases that have real customer names or details.
Check if your business is ready. Takes 3 minutes. Visit saralprivacy.com/assessment
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